/ : / Who I Generally Work With …But, Not Always! / : /
“For those about to ROCK, we solute you…” I’ve always loved that song.
It sort of sums up the enthusiasm I have for direct response copywriting at the heart of a great organization and a well implemented digital marketing strategy …mixed in with my Profit Center Marketing ideas.
They all sort of rock together!
I enjoy working with companies of all sizes and from a variety of industries. I especially like companies with thought leaders, experts, and people who have information to teach that his valued by prospects and the market outright. I’m talking about information products and online training.
Organizations like this can monetize this information, packaging this all up in ebooks, training, produces, and consulting services. This ends up generating much more revenue through information product sales than what all of the other marketing programs cost to attract, qualify, and convert leads into paying customers.
Again, this is the essence of Profit Center Marketing.
Why You Need Marketing as a Profit Center
I believe this is an unique strategy and related tactics for digital marketing. Some other progressive organizations like DigitalMarketer.com, lead by Ryan Diess, think so as well. They have an entire certification on the subject. It’s just labelled in a slightly different way.
However, some customers are a better fit for these digital marketing strategies than others. Here are some of the characteristics of what I consider my ideal client.
Company Size
I specialize in helping customers that are on the small to medium side. My ideal company is one that brings in between $5-$25 million in revenue each year.
At this level, you’re ready to hire some full-time marketing resources but may not necessarily need to staff everyone as a full-time employees. You’re building a mixed organization.
Hence, the choice might be a couple of staff supported by a few contractors or consultants. Why not choose an expert content creator & copywriter, a certified digital marketer, and email automation specialist?
Contact Me …Daniel Stouffer for a no obligation assessment of your current digital marketing strategies.
Philosophy
I’m looking to work with companies who see things a little differently. It’s my goal to exploit the resources I can provide to the max …so partnering with companies that trust me to professionally craft content and help to execute marketing strategies that you cannot or do not want carry out yourself is essential. I spare no effort in seeing you reach the top of your respective markets. When they succeed, we succeed!
Industry Focus
My main focus is B2B software, clean technologies, and B2C industry experts & trainer (aka, information product producers). I prefer companies that use technology in an ethical and environmentally responsible manner.
Renewable energy, eco-awareness, and doing good with sustainable business models is a huge part of our my philosophy. I would like my partners to possess similar, Earth-friendly beliefs. If possible.
I will certainly get involved in other business models, industries, or opportunities if there is mutual value, interest, passion, and ways that I can truly move the needle.
Additionally, I feel that clean technology will end up saving your organization money over the long term, giving you more money to grow and give my marketing activities more exposure.
I really like the idea of win, win, win, win. I’d love to hear from you.
How Can I Help You?
Don’t try to wade through the deep and murky waters of copywriting, customer value optimization, and marketing automation alone! I’m here to answer any questions you may have. Let’s talk about your copywriting challenges, needs, and desires.
Contact me directly by phone, email, or on my Contact page.